I have found one thing to be very true when starting a business on your own, you are constantly busy, constantly working on 3 or 4 projects, whether consulting for someone, or working on your site or your product, and the one question I keep asking myself is, When am I going to get the time?
Now for me, I want to create a product and website with users that add value to peoples lives. But also during the bootstrapping phase of my business, I am consulting with clients, and I get very little time to work on my product or website. So I am in this situation that’s great, but I don’t know how long it will last, and I want to build something lasting but can’t find the time. So what do you do?
First, I need to remember you are a one person company, and in order for it to be successful you need focus and can’t afford to be spread out in 3-4 different directions.
Second, you need to focus on what you are good at and not do things half-way. Your reputation is all you have as a single person company so maintain your rep at all cost.
Third, hire some help when the opportunities arise. This is something I am struggling with. Currently I am getting so busy that I don’t have time to do all the projects. You could post a job, but I recommend before going out and hiring a person full-time, organize your projects in such a way that you can find a good freelancer to help out, one that’s reliable and you can depend on. A good place for finding help are local user groups for your favorite language, or post some stuff on some message boards.