Small Business
Is Your Niche Too Small?
So you want to create a niche market because you read the Four Hour Workweek or are starting a business. You’ve done the following: Listed your passions. Listed the things your good at. Consolidated the list and started to test. Then you found out all the stuff you like or are good at doesn’t have [...]
The Business of Ignorance
Lately on the radio and TV I've been hearing and seeing advertisement for businesses built on the ignorance of others. I'm sure you've heard of products that will turn debt into wealth, or get your pc faster, or even something that will let you quit your job and work from home. Every time I hear [...]
A Business Equation
In searching for the viability of a business in terms of a mathematical equation I have worked out some of the parameters. The numbers below next to the item represent a factors importance as it relates to the total equation on a scale from 1-10. Problem(5) – How well is problem understood? Solution(5) – How [...]
What do you sell?
I heard something interesting today. You don’t sell a product or a service, you sell a feeling to someone. Yes, so that iPhone, new gadget, website, robot, part, TV, etc. is nothing more than a means to an end, a feeling. Depending on how well you sell that feeling, how well you sell that consistent [...]
The Value Scale == Time
When thinking about pricing for a product/service, I often start with what other things cost to determine the value offered per dollar. In robots for example, you can get a basic sumo robot kit for about $100 or you can get a RoboNova for about $1000. The value spread on this is a little disproportionate [...]
E-Myth Revisited – A Review
I enjoyed reading this book, though after about a few chapters I started to get the feeling I was listening to a therapist rather than a business coach. This book is heavy into the psychology of starting and running a business. It’s about the way you think and how you mindset changes from someone that’s [...]
5 things I have learned about marketing.
Over the past few years of trying to sell robots, websites, etc. I have learned a few things about marketing I thought I would share: 1. It’s not all marketing, but at first it is Probably the best and worst movie of all time, Field of Dreams (If you build it they will come). This [...]
Disgruntled Members of TechColumbus
I have had two people email me over the past few weeks because they Googled "TechColumbus Sucks" and my blog popped up as #1. Though I never really talked about how bad they sucked, I have mentioned their organization a few times. I actually met with one entrepreneur last night that confirmed my opinion that [...]
Deciding on a Venture
In pitching my ideas to people I have often complained about pessimism and negativity. Now that I have been approached by a few people about possible ventures, I find myself doing the same thing. Why is that? I think a lot has to do with experience (mentioned above) but I think it more has to [...]
Goodbye TechColumbus
I had my Final meeting with TechColumbus this week. There's just something going on that I don't quite get, communication gap or something. What I find so strange about my relationship over the past year is that something is just missing. Emily & I were talking about it Monday night and we think that maybe [...]